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Prof Tim Mazzarol

The Academic Details listed below present information collected by the University up to the end of 2013 and thus may not represent the full academic record.

Email: tim.mazzarol@uwa.edu.au  Home Page
Phone: 618 6488 3981

Tim Mazzarol is a Winthrop Professor within the UWA Business School where he specializes in marketing, strategy, entrepreneurship and innovation. He is a Qualified Practicing Market Researcher (QPMR), as well as an affiliate Professor at the Burgundy School of Business, Groupe ESC Dijon Bourgogne, France.

He joined UWA in 2001 and was the founder Director of the Centre for Entrepreneurial Management and Innovation (CEMI) at UWA from its inception in 2002 until 2007. From 2008 to 2009 he was Director of Doctoral Programs at the UWA Business School. Prior to this he was at Curtin University of Technology from 1994 until 2000. In that time he worked as a Research Fellow with the Business School's Institute for Research into International Competitiveness (IRIC), then with the Small Business Unit. Tim was the Unit's Director of Research prior to becoming the Executive Director. Tim’s last appointment at Curtin was as a Senior Lecturer in Entrepreneurship within the School of Management.

Tim also has ten years of experience with the Department of Foreign Affairs and Trade including three years in the Australian Embassy Bangkok as Second Secretary.  Following the completion of his MBA Tim worked as an Assistant Agency Manager with National Mutual in WA where he managed sales teams and dealt with numerous small business clients.  He is a non-executive director for two companies as well as managing his own consulting business.

Over the past 15 years he has been actively engaged in consulting to a wide range of organizations from fast growing small firms to large corporations and government agencies.  Has undertaken over 100 projects in the areas of market research and economic or community studies for government and industry clients including the Government of Canada, RAC, Bank of Western Australia, LandCorp, City of Belmont, Australian Education International, State West Credit Society, WA Potato Marketing Board, TimberCorp Ltd, CSIRO, Department of Land Administration, LandCorp, Agriculture Department of Western Australia, Eastern Metropolitan Regional Council, Small Business Development Corporation, WA Department of Industry and Resources, WA Department of Education and Training, Wesfarmers Ltd, Water Corporation, Colliers International, Nokia, Department of Planning, Cooperatives WA, Racing and Wagering WA, and Lavan Legal.

He has published several books or book chapters and numerous academic papers in international journals in the fields of marketing, small business, entrepreneurship, innovation and strategy.  Tim is a member of the Australian Market and Social Research Society (AMSRS) as well as the Australian Institute of Management, Australian New Zealand Academy of Management, Australia and New Zealand Regional Science Association International, Association for Institutional Research, Small Enterprise Association of Australia & New Zealand, the International Council for Small Business and the efmd Entrepreneurship Innovation and Small Business (EISB) network. He is a reviewer for several academic journals and publishers.



Publications

Do, H., Mazzarol, T., Soutar, G., Volery, T., Reboud, S. 2018, 'Organisational Factors, Anticipated Rents and Commercialisation in SMEs', INTERNATIONAL JOURNAL OF INNOVATION MANAGEMENT, 22, 2, pp. 1. Detail

Mazzarol, T. 2017, 'Scanalyse - A Case Study of the Role of Social Capital, Strategic Networking, and Word of Mouth Communication in the Diffusion of an Innovation', Strategy and Communication for Innovation: Integrative Perspectives on Innovation in the Digital Economy, pp. 147. Detail

Reboud, S., Serboff, T., Goy, H., Mazzarol, T., Clark, D. 2016, 'Diversity of SMEs: A taxonomic approach in a French Region', 30th ANZAM Conference: Under new management: Innovating for sustainable and just futures,  Detail

McKeown, T., Mazzarol, T., Gillies, G. 2016, 'The ‘burden’ of compliance in SMEs',  Detail

Mazzarol, T., Mamouni Limnios, E., Soutar, G., Kresling, J. 2016, 'National Mutual Economy Report 2016: Incorporating the Top 100', pp. 80. Detail


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Grants

Dr Elena Mamouni Limnios, Winthrop Professor Timothy Mazzarol, Professor Kadambot Siddique, Winthrop Professor Geoffrey Soutar 2016, 'CBH Research Program 2016', Co-Operative Bulk Handling Limited.

Winthrop Professor Timothy Mazzarol, Winthrop Professor Geoffrey Soutar, Dr Elena Mamouni Limnios 2015, 'National Mutual Economy 2015 Report', Business Council of Co-operatives and Mutuals.

Winthrop Professor Timothy Mazzarol, Winthrop Professor Geoffrey Soutar, Winthrop Professor Jillian Sweeney, Associate Professor David Webb, Associate Professor Jasmine Henry, Ms Helen Brock, Miss Marina Cilona, Miss Stephanie Doeltsch 2010, 'Enhancing Sustainable Energy Saving Behaviour Through Communication - A Longitudinal Study', ARC Linkage Projects.

Winthrop Professor Timothy Mazzarol, Winthrop Professor Geoffrey Soutar, Winthrop Professor Jillian Sweeney, Associate Professor David Webb, Associate Professor Jasmine Henry, Ms Helen Brock, Miss Marina Cilona, Miss Stephanie Doeltsch 2010, 'Enhancing Sustainable Energy Saving Behaviour Through Communication - A Longitudinal Study', WA Office of Energy.

Winthrop Professor Timothy Mazzarol, Winthrop Professor Geoffrey Soutar, Winthrop Professor Jillian Sweeney, Associate Professor David Webb, Associate Professor Jasmine Henry, Ms Helen Brock, Miss Marina Cilona, Miss Stephanie Doeltsch 2010, 'Enhancing Sustainable Energy Saving Behaviour Through Communication - A Longitudinal Study', PureProfile Pty Ltd.


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Students

2015 PhD. Dr Choo. Supervised by: Prof Mazzarol

2014 PhD. Dr Dahle. Supervised by: A/Prof Schilizzi, Prof Mazzarol

2012 Professional Doctorate. Dr Bader. Supervised by: Prof Mazzarol

2012 PhD. Dr Khoo. Supervised by: Prof Mazzarol

2011 Professional Doctorate. Dr Reyhani. Supervised by: Prof Mazzarol


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